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      <![CDATA[TCC believes that long term success for any organisation is founded on the mutual trust established with its stakeholders, its consumers and the wider community. We believe that this mutual trust can only be achieved if an organisation actively engages in authentic and continuous dialogue with those whose lives it touches.]]>
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    <pubDate>Fri, 10 Jan 2025 23:02:47 +0000</pubDate>
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    <copyright>Copyright 2025 Jonathan Upton</copyright>
    <itunes:subtitle>How councillors can use web 2.0 to enhance campaigns</itunes:subtitle>
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    <itunes:author>Jonathan Upton</itunes:author>
    <itunes:summary>TCC believes that long term success for any organisation is founded on the mutual trust established with its stakeholders, its consumers and the wider community. We believe that this mutual trust can only be achieved if an organisation actively engages in authentic and continuous dialogue with those whose lives it touches.</itunes:summary>
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        <![CDATA[A podcast from The Campaign Company.  The main subject is how local councillors can use web 2.0 tools such as blogs, facebook groups and twitter as a better way to get their message out there.  It also covers the use of wiki in the campaign and how Barack Obama used the tools in his successful campaign to become US president

For more information or to watch the slideshow presentation that went along with this podcast go to www.thecampaigncompany.co.uk]]>
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